Keep Calm and Don’t Shop

We all heard and seen the trend of mugs, posters and t-shirts showing varied slogans starting with the usual “Keep Calm &…..”

See below the usual template used by many.

A lot of people liking this style, designed their own. No limit, choose your slogan and have fun.

At the end of this month there is an interesting initiative which is using this way of sending the message.

…Buy Nothing Day (BND) is an international day of protest against consumerism observed by social activists. Typically celebrated the Friday after American Thanksgiving in North America and the following day internationally, in 2011 the dates are November 25 and 26 respectively. It was founded by Vancouver artist Ted Dave and subsequently promoted by Adbusters magazine, based in Canada… (source: Wikipedia)

Our Society is jammed with products, gadgets, clothes, and this specific day on the 26th November 2011 called “Buy Nothing Day” is maybe the occasion to look back at the clutter and decide to take the challenge of not spending any cash.


“…Everything we buy has an impact on the environment, Buy Nothing Day highlights the environmental and ethical consequences of consumerism. The developed countries – only 20% of the world population are consuming over 80% of the earth’s natural resources, causing a disproportionate level of environmental damage, and an unfair distribution of wealth…”

It is all about:

In fact, anyone can participate because it’s FREE, but will you be able to refrain yourself of taking your wallet out of your pocket?

A good day to observe and analyse your savings and see how to manage even better you capital investment.

Some people see that day as a type of mild revolution against traders & retailers! But is it not for a good reason?

Buying better is important for the survival of the entire economy…whatever the country.

Designers are invited to submit their own posters as well by visiting and e-mail their creation to

To end this article here is a short video about the 2009 event.


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